FBA vs FBM Analysis

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The FBA vs FBM Analysis module provides a comparative evaluation of fulfillment strategies—Fulfillment by Amaz (FBA) and Fulfillment by Merchant (FBM). It enables data-driven decision-making by analyzing profitability, sales velocity, and cost efficiency for each product.

This report aggregates key metrics to help determine the most effective fulfillment method for maximizing profit and operational efficiency.

Export CSV: Download the report data in CSV format for external analysis.

Export Excel: Export the report in Excel format for advanced reporting and data manipulation.

Search: Quickly locate specific products within the dataset.

The summary section provides high-level insights based on the currently displayed data:

• Products: Total number of products included in the analysis
• FBA Recommended: Number of products where FBA is the preferred fulfillment method
• FBM Recommended: Number of products where FBM is recommended
• Total FBA Profit: Aggregate projected profit for products fulfilled via FBA
• Total FBM Profit: Aggregate projected profit for products fulfilled via FBM

These metrics offer a quick snapshot of overall performance and strategic direction.

The detailed table provides product-level insights with the following fields:

• SKU: Unique identifier for each product
• Title: Product name or description
• Price: Selling price of the product
• Weight (lbs): Product weight used for fulfillment cost calculations
• Velocity (30d): Sales velocity over the past 30 days
• FBA Profit: Estimated profit when fulfilled via Amazon
• FBM Profit: Estimated profit when fulfilled directly by the merchant
• Savings: Difference in profitability between FBA and FBM
• Recommendation: Suggested fulfillment method based on profitability analysis